T&A

Research, Market Entry and Development

We offer a complete portfolio of services to achieve an accelerated and successful market entry

Whether you’re a new entrant to a market or wishing to expand your business in an existing market, we customise a strategic roadmap to make you aware of the opportunities, competition, local operating ecosystem and how best to position yourself. We assist you on your journey from the time you think of any particular country to the point when you’re successfully established in the market.

How we can help

Starting from market intelligence and ending with company incorporation, we offer everything in between. Our portfolio of market entry services includes targeted market research reports, opportunity assessment, feasibility studies, competitor analysis, price benchmarking, and location identification.

We hand hold you and help you grow in international markets. Together we ideate and formulate a vision, discuss your business and clientele, and innovate a strategy and a successful implementation.

Backed by our practical experience, we choreograph your success. We don’t just provide facts and figures, we brief you on the finer nuances of doing business and help you feel the local pulse of any market. No market is too intricate or bureaucratic to navigate for us.

We work across sectors from legacy industry segments to modern cutting-edge technologies. Whatever the mandate, we are not shy of too little or awed by too big; we simply roll up our sleeves and get the job done to your satisfaction.

We are T&A. We go beyond.

Key Services

Market Intelligence and Industry Analysis

Involves in-depth research and analysis of the target sector and the identification of gaps and opportunities in the market concerned. The process involves finding the relevant match for the client given their own capabilities and the existing gaps in the domestic sector and, at the same time, apprising them of the regulatory aspects, and trade and non-trade barriers specific to their target industry.

Opportunity Study

Includes opportunity assessment reports on the sector(s) of interest, as well as regular updates on market intelligence and regulatory changes related to the same. This, in the early stage of the mandate combined with a feasibility study, helps to validate the concept and scope of the project and ensure success.

Location Analysis

Comprises shortlisting of potential manufacturing/office locations based on the requirements provided by the client and advice on the most suitable site alternatives along with details such as gross rental, availability, normal lease terms and structures, and lease tenor. Special weightage is given to considerations like the advantages and/or disadvantages of setting up in a Domestic Tariff Area vis-a-vis a Special Economic Zone, as well as the provision of tax incentives/grants available from the local government for setting up manufacturing facilities.

Feasibility Studies

Incorporating aspects such as technical, economic, legal, and operational, T&A evaluates a project’s potential for success. We evaluate the practicality to “get it right” before committing resources, time, or budget. With our expertise, and keeping local market dynamics in mind, we analyse the viability of a project to ensure it is legally and technically feasible, economically justifiable, and has the time frame to be implemented successfully.

Competitor Analysis

Utilising our exhaustive database of key universities, colleges, and deemed universities in South Asia, we explore collaborations with qualified universities/colleges based on their existing model
and gaps. This is achieved by conducting regular on-ground interactions and dialogue.

Company Incorporation & Trademark Filing

Our services include applying for, filing and registering documentation to meet statutory compliances. T&A also offers transfer pricing advisory, audit assistance and India directorial services. Our basic services are rounded off with post-incorporation assistance like employee payroll management, budgeting and expense management and travel and logistics assistance. Depending on the client’s needs, a trademark clearance search shall be undertaken followed by a filing of the trademark application. All relevant documentation will be compiled, and the final report will be examined in detail.

Partner Search

Identifying local companies (joint venture, distributor, vendor, licensee, and franchisee) operating in the target segment, assessing their suitability and matching it with the client’s requirements, and ascertaining the interest of the selected partner is part of this service. This is followed up with a summary report providing detailed profiles of the shortlisted companies based on one-on-one discussions and internal evaluations.

India Validation Visit

The process following partner search involves developing meeting plans and submitting a detailed itinerary of the visit. We also provide advice on the points of discussions with individual companies and accompany the client for these meetings. Call reports are provided later.

Events

Comprises the organisation of workshops, conferences, panel discussions and webinars. This includes selection of speakers, compilation of invitation lists and registrations, confirmation of venue or digital platform and post-event briefing.

Trade Mission Support

Includes the organization and execution of trade and reverse trade missions and support to trade delegations. Pre-briefings on cultural aspects while dealing with Indian companies and facilitation of B2B meetings and trade & investment seminars and panel discussions are also provided.

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