Indian producers face stiff competition in the BENELUX markets from other Asian and Southeast Asian countries for the export of raw and processed marine food products.

Analysis of the import value chain of marine food products in the Benelux region; understand the requirements of importers, processing units, brands, and retail chains of the Benelux region; identify challenges faced by Indian exporters; identify the strategies deployed by Indian competitors and recommend strategies to the Indian government to improve India’s position in the import basket of the region.

The strategic roadmap, provided by T&A was based on a market size model developed by analysing 8-digit HS codes and discussions with over 140 identified stakeholders across the Benelux marine products value chain and existing Indian exporters.

A full understanding of the opportunities and challenges faced by Indian exporters and the support needed to assist them with maintaining and building market share against stiff competition from other Asian exporters